Main psychological biases at Amazon

Perceived relevance on Amazon

About the author

My professional experience focuses on creating detailed studies and reports on Amazon accounts, with a particular emphasis on PPC, optimization, and competitive analysis. I help businesses maximize their presence and performance on this platform by using data-driven strategies to achieve tangible results. My goal is to provide customized solutions that drive growth and improve the efficiency of advertising campaigns, ensuring that each client reaches their full potential in the competitive world of e-commerce.

On the other hand, my approach is not only focused on managing and optimizing advertising campaigns but also includes identifying key opportunities to expand brand reach and improve their positioning on Amazon. This involves in-depth analysis of market trends, consumer behavior, and direct competition, utilizing advanced tools and a strategic understanding of the digital ecosystem. My commitment is to build long-term relationships with clients, providing valuable insights that empower them to make informed and sustainable decisions in their e-commerce strategy.

Antonio Rico Alvarez

Digital Promotion Strategies

Upcoming book!

A good digital promotion is characterized by its ability to capture the attention of the right audience through clear, engaging, and personalized messages. It leverages strategic channels, maximizes reach, and fosters interaction.

Digital
Antonio Rico Alvarez
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