My Blog

Sponsored Products in Amazon AdsAmazon has established itself as one of the most powerful platforms for sellers and brands. Within this platform, Amazon Ads offers several advertising options, with Sponsored Products being the most widely used tool due to its...

Types of Amazon Ads CampaignsAmazon Ads PPC is a FUNDAMENTAL tool for increasing visibility, sales on Amazon, and SEO positioning, but it requires careful management and a well-defined strategy to be effective and profitable. Sponsored Products Description: Sponsored...

Differences Between the Various Sponsored Ads on AmazonAmazon Ads is an essential advertising tool for sellers and brands looking to increase their visibility and sales on the platform. Within the Amazon Ads options, Sponsored Ads are particularly popular for their...

Experts in AmazonAmazon FBA consultants and advisors are experts on the platform who offer specialized services to help sellers improve their performance on Amazon. Their expertise ranges from creating and optimizing product listings to managing advertising campaigns...

Parent-Child Listings Strategy on Amazon Launching a New Product with the Same KeywordLaunching a new product on Amazon is a challenge that requires a well-planned strategy, especially when it comes to leveraging the traffic and reviews of an existing product. One...

Strategies for Clearing Seasonal Product Stock on AmazonGetting rid of a product whose peak season is ending can be challenging, especially in a competitive market where prices are being slashed by aggressive competitors. In this article, we'll explore effective...

Optimization of Amazon Titles with Seasonal Keywords Selling products on Amazon requires a constant optimization strategy to maintain the relevance and visibility of your listings. An effective technique is to adapt product titles with seasonal keywords. This practice...

Scarcity bias on Amazon

Price Bias

First option bias on Amazon

How to Prepare for the High Season on Amazon: Inventory StrategiesPreparing for the high season on Amazon is crucial for any seller who wants to maximize sales and avoid stock problems. The high season, mainly covering the last months of the year, is a period when...

Sending Products to Amazon: Should I Wait for Listing Approval?Sending products to Amazon can be an exciting process, but it can also present certain challenges, especially when it comes to listing approval. Here we will address a common question many sellers have:...